ART DIRECTOR, DESIGNER, IMAGEMAKER
BASED IN NEW YORK
SPICY BUT NOT TOO SPICY
// DORITOS
Doritos Golden Sriracha is spicy. But not too spicy.
Shot on 16mm film.
PRESS
Forbes↗︎
Yahoo↗︎
Parade↗︎
Pop Culture↗︎
Men’s Journal↗︎
Adweek↗︎
AdAge↗︎
Little Black Book↗︎
Muse by Clios↗︎
Campaign↗︎
The Drum↗︎
The Independent↗︎
DesignRush↗︎
Brand Innovators↗︎
CREDIT
Client: PepsiCo, Doritos
Agency: Rethink
Role: Art Director, Designer, Photographer
Copywriter: Melissa Perrett
ACDs: Gabriel Sehringer, Idriss Dabre
GCD: Sean O’Connor
ECD: Rich Greco
CCO: Tara Lawall
Designers: Justin Kowalczuk, Erin Maguire, Lucy Chen
Executive Producer: Emily Green
Senior Integrated Producer: Venus Pun
Head of Client Services: Kate Naylor
Account Director: Karley Edwards
Account Supervisor: Emily Wong
Project Management Director: Hannah Welch
Group Strategy Director: Nicole Rajesky
Strategist: Asher Stamell
Photographers: Kelia Anne MacCluskey, Noémie Marguerite
Production: SMUGGLER
Director: Björn Rühmann
Assistant to Director: Kersten Rühmann
DP: Edu Grau
Executive Producer: Allison Kunzman
Head of Production: Alex Hughes
Producer: Alexandra Lisee
Edit: The Den
Editor: Christjan Jordan
Assistant Editor: Jess Mustascio
Colorist: Mikey Pehanich
Sound: HUMAN
SPICY BUT NOT TOO SPICY // DORITOS
Shot on 16mm film.
PRESS
AdAge 1↗︎
AdAge 2↗︎
Adweek↗︎
Brand Innovators↗︎
Campaign↗︎
DesignRush↗︎
Drug Store News↗︎
Forbes↗︎
Little Black Book↗︎
Men’s Journal↗︎
Muse by Clios↗︎
Parade Magazine↗︎
People↗︎
Pop Culture↗︎
The Drum↗︎
The Grocer↗︎
The Independent↗︎
Yahoo 1↗︎
Yahoo 2↗︎
Agency: Rethink
Role: Art Director, Designer, Photographer
Copywriter: Melissa Perrett
ACDs: Gabriel Sehringer, Idriss Dabre
GCD: Sean O’Connor
ECD: Rich Greco
CCO: Tara Lawall
Designers: Justin Kowalczuk, Erin Maguire, Lucy Chen
Executive Producer: Emily Green
Senior Integrated Producer: Venus Pun
Head of Client Services: Kate Naylor
Account Director: Karley Edwards
Account Supervisor: Emily Wong
Project Management Director: Hannah Welch
Group Strategy Director: Nicole Rajesky
Strategist: Asher Stamell
Photographers: Kelia Anne MacCluskey, Noémie Marguerite
Production: SMUGGLER
Director: Björn Rühmann
Assistant to Director: Kersten Rühmann
DP: Edu Grau
Executive Producer: Allison Kunzman
Head of Production: Alex Hughes
Producer: Alexandra Lisee
Edit: The Den
Editor: Christjan Jordan
Assistant Editor: Jess Mustascio
Colorist: Mikey Pehanich
Sound: HUMAN