THE MARI-VERSE // MARIMEKKO [SPEC WORK]
When the Metaverse was announced in 2021, Finnish design house and lifestyle brand, Marimekko, had an opportunity to take advantage of Meta’s Home Space concept. With a collection of over 3,500 unique print designs by the most influential designers in the world, it was befitting for the brand to extend its products into a digital space.
We developed a metaverse shopping experience that leveraged Marimekko’s designer’s brand equity and took the brand to a place it hasn’t been before.
Role: Art Director, Animator, Editor, UX Researcher, UI Designer
Experience Designer: Alaysha Mikell
3D Designer: Alaysha Mikell